Magical marketing strategies
for the visitor economy
that drive bookings ticket sales footfall
Hello!
If you have arrived here then you are probably someone who is interested in the visitor economy – visitor attractions, tourism, hospitality, experiences or placemaking.
I’m Kelly Ballard and I’ve been offering my freelance marketing and consultancy services for almost nine years and have a constant stream of clients, in an industry that I am just a little bit obsessed with.
My speciality is creating marketing strategies and plans that drive footfall, people through the door and bookings.
Who is Visitor Elves?
The Visitor Elves are a collective of talented marketing specialists working behind the scenes to provide a whole host of marketing services, led by me, Kelly Ballard.
I’ve worked with visitor attractions, tours and experiences, pubs and restaurants, event promoters, Local Authorities, Business Improvement Districts (BID’s) and Destination Marketing Organisations and everything in between.
Book a free 30 minute chat now to see if I can help you
‘Calendly’ app will open in a new tab.
Latest Podcast Episodes
Hear from people who work in the visitor economy of the West of England talking about their organisation, what they do, their tips for success and their story.
Ep.39 Email marketing: Easy tips for mastering your emails with Sarah Orchard
About Episode 39Email Marketing: Tips on making your email work harder to drive bookings with Sarah Orchard of Get Fully Booked Do you have a monthly email newsletter where you send exactly the same version to everyone on your database?Do you, or your marketing team...
Ep.37 Working with Influencers in 2024 MARKETING INSIGHT
About Episode 37Influencers - who to work with, why and how in the visitor economy. Conversation with travel writer and content creator Claire Robinson from Weekend CandyWorking with the right influencers can help you make sales - but with the growing number of...
Ep.36 Noble Performs talking digital marketing trends coming from the US to the UK in 2024
About Episode 36Noble Performs digital agency conversation - Digital marketing insights in travel and tourism 2024 with Jarrod Lopiccolo & Kate SikoraIn today’s conversation I spoke to Jarrod and Kate from the digital agency Noble Performs. I wanted to speak to them,...